You are here: HomeBusiness ReadyHow To Get Involved › Paint It Red 2011

Paint It Red 2011

Did you know that every team Northland is hosting has the colour red in its team colours? Everyone can get involved by showing your support for our visiting teams and their supporters as we “Paint It Red 2011”.

Paint It Red 2011 logo. Paint It Red 2011 logo.

Businesses, schools, workplaces and the wider Northland community are being asked to "Paint It Red" to show our support for Canada, Japan and Tonga.

Here are some ideas on how you can show your support and "Paint It Red" for your adopted team:

Community groups

  • Hold themed market days including food and music from your adopted country
  • Offer free country-themed face painting at local events
  • Invite speakers from your adopted country to present to your group
  • Involve local ex-pat community groups from your adopted country

Schools

  • Use the RWC 2011 Education Programme to learn more about your adopted country
  • Take part in a regional Rippa Rugby Tournament or organise one of your own
  • Create a competition against another local school or join forces
  • Host a special themed day with food and costumes etc.
  • Dress your school or classroom with the flag bunting from your adopted team
  • Invite speakers from your adopted country to present to your school/class
  • Create an Opening Ceremony event with all countries represented
  • Make contact with a school from your adopted country and send letters, emails or pictures

Newspapers

  • Provide language lessons or useful phrases
  • Feature information about your adopted country
  • Publish the lyrics to your adopted country‘s national anthem
  • Profile players or famous people from your adopted country
  • Interview people from your adopted country
  • Publish funny news stories about your adopted country
  • Run a series of articles about community activities for ‘adopt a second team’
  • Create country-themed colouring competitions/quizzes/crosswords etc.

Radio stations

  • Play songs from your adopted country
  • Give language lessons on air
  • Give weather forecasts for your adopted country
  • Profile players or famous people from your adopted country
  • Play the adopted country’s national anthem
  • Interview people from your adopted country

Restaurants/Cafes

Decorate your house, street, workplace or community with flag bunting. Decorate your house, street, workplace or community with flag bunting.

  • Offer special dishes from your adopted country on the menu
  • Waiters/waitresses use foreign phrases when serving customers
  • Dress your restaurant with the flag bunting from your adopted team
  • Play music from your adopted country    
  • Have “tastings” of food from your adopted country

Bars/Pubs

  • Staff wear national dress or jerseys from your adopted country
  • Hold a karaoke night where people have to sing songs from your adopted country
  • Dress your bar with the flag bunting from your adopted team

Workplaces

  • Business groups or branches draw country names out of a hat
  • Decorate your workspace by the country you have drawn (“pimp your pod”)
  • Learn the national anthem from your adopted country
  • Compete against other businesses in a sporting event dressed as your adopted countries

Shops

  • Create adopted country-themed window displays
  • Dress your shop with the flag bunting from your adopted team
  • Use foreign phrases when serving customers
  • Create bilingual signs for various products or to welcome visitors

Best (RED) Dressed Window Display

The Northern Advocate, MoreFM and Northland Chamber of Commerce joined forces to run a region-wide 'Best RED Dressed' competition for businesses. Businesses were encouraged to help 'Paint It Red' by using the colour red in the front window display of their business during the whole of September to show support for Tonga, Canada and Japan.

Congratulations to our winners!

FAR NORTH / KAIPARA:

  1. Wellsford Sport and Leisure
  2. Kerikeri Unichem
  3. Waterfront Suites, Paihia

WHANGAREI:

  1. Charlotte Dawn Hair & Beauty
  2. Alter Ego
  3. Northland School Wear

View photos of the finalists and winners

Resources available

There are resources and merchandise available to help you to 'Paint It Red', adopt a second team or welcome the world to Northland.

Paint It Red shirts are available for you to purchase to show your colours. Paint It Red shirts are available for you to purchase to show your colours.

'Paint It Red' clothing and merchandise

Northland 2011 'Paint It Red' clothing and merchandise is available to purchase - from polo shirts for $29.85 each (including GST) through to t-shirts, hats and stickers (60c each) and balloons. Show your support by wearing red during the Tournament! Print out the order, complete your details and send through directly to Hot Printz – prompt delivery with payment on placement of order.
Order form: 'Paint It Red' clothing and merchandise order form (PDF 901KB)

"Paint It Red 2011" branded balloons are also available to buy - minimum order of 50 balloons required.
Order form: "Paint It Red" balloons order form (PDF 102KB)

Window dressing starter pack

Variety One store in Whangarei has created a window dressing starter pack for retailers. The pack contains some basic starters for the busy retailer to "Paint It Red" from only $30 pick-up (plus post and packaging for delivery).
Order form: Window display order form (PDF 163KB)

Paint It Red banner tape

Paint It Red tape for business and shop windows. Paint It Red tape for business and shop windows.

To support the concept of the REAL NZ Festival - which is encouraging visitors to 'take the long way round' via our longstanding 'Twin Coast Discovery Highway' - and to welcome supporters of our hosted teams, we would love your business to be part of our 42km banner trail. 

We are asking business houses with a shop window on the 'Twin Coast Discovery Highway',  to display a section of the 42km of 'Paint It Red' banner tape in their shop frontage window.

The tape is a fabulous bold red and carries the Northland First Land mark, the Paint It Red logo and the names of the three teams we are hosting in Northland (Tonga, Japan, and Canada).

The banner tape is available now and we are hoping to have the 42km covered by September.

Tape will be personally delivered to businesses in the Whangarei CBD and we can even install it if you would like.

How to get your banner tape:

To get banner tape for your business/shop window please contact: 

Whangarei - aroha@enterprisenorthland.co.nz; georgia@enterprisenorthland.co.nz;

Far North via business associations or Gary Gabbitas, gary.gabbitas@fndc.govt.nz;

Kaipara via business associations or Chris Donahoe, cdonahoe@kaipara.govt.nz;

RWC 2011 country flags and bunting - BUNTING ALL SOLD OUT

Flag bunting has now sold out. Flag bunting has now sold out.

RWC 2011 bunting has sold out – all 57,000 units of it! 

At 10 metres per unit, that would stretch roughly the length of Dunedin to Christchurch!!

Other resources available

'Paint It Red Wednesdays'

Throughout the month of September 2011, we're encouraging all Northlanders to wear the colour RED on Wednesdays, including the two match days on 14 & 21 September. 'Paint It Red' at work, bars, cafes, restaurants, shops and schools and let's make Canada, Japan and Tonga feel welcome throughout the region!

Northland Welcome Centre

The Memorial Hall in Kaiwaka has been temporarily converted into the official ‘Northland Welcome Centre’ and is sporting a brand new coat of red paint; part of our ‘Paint It Red’ campaign.

The Centre includes displays from some of Northland’s leading tourism attractions, promotes places to visit along the Twin Coast Discovery Highway and refers visitors to other i-sites and information centres throughout the region.

Visitors will also be able to pick up a copy of the Northland 2011 Visitor Passport - a comprehensive guide to REAL New Zealand Festival events, venue information and touring guides during RWC 2011 - and be in to win a 10-night return trip to Northland.

The Northland Welcome Centre will be manned by local and regional volunteers, and open seven days a week from 1st September throughout the Tournament; Monday to Saturday (8am to 6pm) and Sunday (9am to 6pm).

The Welcome Centre is located at the Memorial Hall, Kaiwaka-Mangawhai Road, Kaiwaka.

Further information

Or contact us to discuss your ideas and plans on how you plan to 'Paint It Red'.

Back to top